Threads is nearing X's daily app users, new data shows
Threads is nearing X's daily app users, new data shows
techcrunch.com
Threads is nearing X's daily app users, new data shows | TechCrunch
4 comments
-
-
X reached 132 million daily actives, as its year-over-year growth declined by 15.2%.
To talk about "growth" being in decline is weird. The user base is in decline. X is shrinking.
Also it's hard to get reliable stats on x/twitters use because Musk and Co try to obscure it as much as possible after damaging the company.
If you search online there are claims.It's still reaching 250million a day but that is also a decline from previous claims. Also there are plenty of claims about declining market penetration - for example from 45% in the UK in 2020 to just 10% now and falling.
So this story is probably more a mix of growth in Threads (which is also somewhat dubious) and a decline in X/Twitter.
-
Saying “year-over-year growth declined” suggests that it still grew, just not as much as the previous year. If it grew 10% one year and 9% the next, that would be a 10% decline in growth.
But like you’ve pointed out, that doesn’t appear to be the case. It seems like X is in decline, so the wording used there is odd, at the very least.
-
Yeah, it's like when they talk about economic growth being in decline. Strange double speak of the business world.
As you say, my first thought was they meant slowing growth but that didn't tally with everything else I'd heard.
-
-
Just numbers being shuffled, since I see no meaningful difference between Musk's and Zuckerberg's platforms