Apple is 100% correct. It's the entire reason Android exists.
Then again, Apple also does a fair bit of data collection. I hate that Apple has been able to market themselves as some kind of bastion of privacy. They aren't.
Well, it's not like Apple doesn't also collect pretty hair-raising information on you. Go digging through some of the sqlite databases on your machine and you'll find eg. a social graph that even supports labels for things like political affiliations (I think this db was the one used by their ominously named "intelligence platform" service). Another db (which I think was for the knowledged daemon) has an incredibly detailed log of everything you do on your computer and phone, including eg. web URLs and millisecond granularity events on when you interact with your devices. Whether that social graph or all that other stuff ever leaves your devices is unknown (although eg. the knowledged stuff definitely does since I can see events for my phone on my laptop), but I wouldn't count on it not being sent to Apple – regardless of what they claim.
And yeah, sure, this is all to make "customer experience" better, but do you seriously believe that's all they will be used for?
Edit: and just as a side note, I'm not basing these claims on stuff I read online, but on actually having looked at the contents of those databases myself
was this old (the google logo is the old one so i'm not sure) or was apple just uninformed?
you can have all sorts of multiple accounts in the control panel, mail and calendar all have on device log ons, you can update apps outside of the app store or use the google play store with your google account the same way you do with your apple account.
Lol at Apple trying to wiggle its way into everything trying to fool people that they are privacy champs and everyone else using Android is a chump. I have no doubt in my mind that Apple has terabytes of data on every user. And Google maps can be used without signing in, making their argument a moot point
Don't forget our vehicles are also tracking us. Soon our Ai trainers will have enough data to guide us in their path and we'll love what they tell us we should do.