Advertising revenue in Twitter crashes by 50%

With the way he's running this, I'm a bit confused as to why he didn't just buy Truth Social directly. Wouldn't have cost him nearly as much.

Remember the 50% number is just what he was comfortable with publishing to the public

We have no reason to believe his public statistics

Wait, the white supremacists and Nazis that he caters to aren’t making up the ad revenue? Well I’ll be!

Maybe.... I don't know, just throwing ideas out there.... you shouldn't have Musked all over Twitter nor fired its core developers? Again, just thinking out loud....

• Your Google search result redirects to Twitter
• you click and open the link
• Twitter asks you to login to see the tweet.
• You close that tab and move on to next search result.

Best way to avoid traffic to your site, then complain about revenue loss from advertisements.

Please don't turn this community into another Musk news ticker.

Weird, users can't access the site, so ad revenue goes down?? Nobody can blame Elon, that's literally impossible to predict. Maybe if he bans users from tweeting more than once a day it will get better?

Hmm maybe putting in rate limits, thus greatly reducing the amount of time people spend on the app, isn't the best strategy for a platform whose main source of revenue comes from advertising?

I'm not waiting to see Twitter fail. I'm just hoping that the federated alternatives for Twitter and Reddit will get more mainstream. And I must say that I'm happy with the way things are evolving at Mastodon and Lemmy.

Elon complaining about this just reminds me that he can afford to lose ~50 billion dollars and still be one of the wealthiest people ever to have lived.

TIL how loooong it takes for a largeish business to die. It's hard to grasp scale I guess. I thought it would be over in months.

I find it hard to believe Facebook is so terribly great. Keep in mind these are not businesses like a grocery store; they're publicly traded and the metric is growth, not profit. (Edit: Twitter is private now no idea how that change is accomplished.)

Truly, I'm hoping they all die.

I remember a fellow saying Elon is a very business savvy person, because of his 2 other successful companies, Tesla and SpaceX. I guess ruining communications with potential advertisers on a platform that depends entirely on advertisers wasn't a very intelligent move.

Go Fasc, lose cash!

Fuck you, Musk. Piece of shit.

Of course! It's because of Threads! Don't you guys get it? They stole their secrets!! It has absolutely nothing to do with how things are being run on twitter or because Elon Musk is a genius!!!

…

Fuck Musk and fuck twitter and all that goes with it.

And no interest in thinking about why they're down ~50% in advertising revenue.

So, we still 50% to go. I believe in you, Elon /s

Translation: "I'm terrible at business, and I'm making it everyone else's problem"

Aww. That's super duper sad and I am sad for him.

Anyways.

The heavy debt load was caused by his purchase... He paid $26 bn, a couple other investors (including a Saudi prince) together paid $5 bn, the remaining $13 bn is a loan Twitter took out to buy itself on Musk's behalf.

The purchase was always a financial death sentence. Either Twitter steps into line and becomes the propaganda tool he and his old friend Peter Thiel want, then it can have some extra investment, or Twitter dies.

Heavy debt load? Where could that have come from.? A leveraged buyout at an overvalued price or something?

Nobody is talking about it, but does that advertising exec that Musk hired for CEO take a massive hit to her career for any of this?

It seems surreal to have a ghost CEO who isn't responsible for anything such a large company does. But that's exactly what's happening here.

Gasp. Who would have thought actively courting Nazis would make risk averse corporations stop using your ads! Poor Elon! Also doesn't help that the site was basic private for a while. I know I never bothered to log in while it was log in only.

Has he tried not fucking up the platform yet?

Music to my ears

On the other hand, I think the people at Tesla/SpaceX are probably very happy that Elon has his hands full with Twitter right now.

why is this man like this

Let’s see: Alienate the users. Fire everyone who knows how to keep the place running. Fill the site with bots and white supremacists.

FA complete. FO now underway.

lol good.

Twitter has/is/was always a cesspit.

50% is just what he's admitting to. Not sure how easily that number can be verified, but if someone told me that the actual numbers were much, much worse... I wouldn't bet against them.

Just shut it down already.

Can't wait when he lays off another 50% of whatever the company remains, his fanbase will go nuts for it and say he's a business genius.

Good. Fuck em

Guys! Guys! Don't you get it? He's "Winning"! /s

Boycott twitler

Colour me surprised that Mr Musk and lowering moderating standards would lower advertising revenue.

Good. Twitter is a cess pit.

due to ~50% drop in advertising… because I'm not very good at this. ftfyE.

I wouldn't be surprised if it's even worse than he's describing, but at the same time, it's not like we didn't expect it. The platform has seen a colossal influx of bigots, and all kinds of completely unhinged people, because Elon has clearly shown that he's okay with them posting what they want

Idgaf Elon.

Welp that happens when all your changes have been questionable at best Musk...

The way he talks is so fucking stupid. He's trying so hard to be a "tech bro". You'd think money would give someone some amount of self confidence, but clearly not.

Lol. "Negative cash flow."

You're broke. You're f*cking BROKE.

Bye Twitter, you will not be missed.

It's impressive how quickly and severely he fucked up what was once a successful tech giant!

Oh it’s from Elon’s mouth. Don’t believe it, he’s trying to short twitter still

Luxury? What luxury, twitter is just a feed of memes, short remarks and porn What feature could they possibly have held back???

The other thing, Threads, just came out. I guess they offered promos.

Advertisers don’t want to advertise on Twitter anymore even after Elon fired all the talent and essentially drove the platform into the ground? Noooooo…

Was it ever positive?

Only 50 more percent left to go!

Someone just off that prick. Shat onto this planet by his slaver cunt parents and hasn't done anything since.

I saw one of his interview where he said he doesnt care about money. May be thats why he spills all that shit on twitter. Does twitter even post their cashflow , I know its publicly traded but never saw cashflow being posted. Idk if Elon cares but We 9-5 plebs do care about money coz we got mortgage and shit , may be that why we hate all billionaires.

Big brain business time lol. Musk is fuckin dumb

What no government subsidies for social media?

Oh no...!

Oh no! 🙃

More nazis should fix the revenue issues. Advertisers love associating themselves with hated people. Advertisers hate making a profit. Forever Elone, Musk will need to share sucking dick to turn a profit. If you look on twitter you'll notice his lips are chapped.

That dude straight up has no fucking idea what's going on.

"~50% drop in advertising revenue" Hmm... What could've caused it (?) elon (?)

Maybe send another car to space. There's just not enough trash floating around.

Oh cool daily Twitter news updates are on Lemmy too. I have never had a Twitter account and I will never have a Twitter account.

Maybe if he would stop fucking ruining everything about the site...

who could have seen this coming?

Only 50%? That's far from his apparent goal of destroying his company.

I wonder how the revenue would have look liked if he hadn't gone out of his way to cater to right-wing nutjobs with all his might. Who knows, maybe he would've been able to turn a profit through his numerous schemes like the paid verification and such.

Muskie-baka can't figire it out. I feel obliged to help him.

Maybe if the remaining users that are still on twitter need to jump ship just to really set in stone the amount of user drop off they might have. That or upload tones of photos and videos to try and overload there servers.

Good

Elon did a business

He’s not selling it to me well

Is this even a real tweet? I cannot find the source.

It's funny how he's publicly confirming that he's failing.

Didn’t……didn’t Twitter users have the “luxury of anything else” before he showed up? Lmfao.

Good, fuck him

A spokesperson for everyone who isn't a sociopathic spoiled rich kid in adult pants was quoted as saying, "Gee, that's too bad."

The moment Threads properly implement hashtags and trending topics, Twitter is finished.

Zuckerberg doesn't even need to federate to achieve this. He got well over 100 million signups. He's good.

Hm.

I wonder if that could be due to the checks notes changes that made your platform undesirable?

Nobody with more than two funcioning brain cells would not even pay a single dollar to start ads on this cesspit anymore.

keep it up guys, we've got this lmao

Oh no!!!!

Anyway.

Love to see it

Elon explaining reasons of twiter downfall

Good, fuck him.

I've pissed everyone off and done all I can kill this site, why won't people pay me?

It's okay, I'm sure Elon will figure out what the problem is eventually, not sure if Big Blue Bird will still be alive by then but he might just get it!

Like offices?

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Glad to hear it, too. He hired the former ad chief from comcast and that’s a well hated company.

lol I hope he loses it all. But I’m sure he’ll just find another rich loop hole to kick the can with another company. He got lucky with spaceX. Found the right people; and the right people that don’t put up with his shit.

Except shitposting apparently.

Yes please

Lol, lmao even

I blame cancel culture! The true test of a free society is that people can say whatever they want with no consequences! /s

So is this just according to musk? Because that guy is untrustworthy and stupid.

But didn't Elon sack 80% of the employees?

That's why I am here. Well never used Twitter

Just a Matter of Time

I know it's easy to just rag on twitter, but I think that everyone needs to remember that a lot of the problems Twitter is facing are also problems that the entire industry is facing.

Ad rates are down across the board. You hear YouTubers talking about it, you here people who run websites talking about it, and that's just the way things are.

Everyone got really pissed off at Elon for the mass layoffs, but everyone seems to forget that every other company also did layoffs just a few months later.

In short, blame them for the stuff that he actually did, not systemic trends that affect everyone.

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Can you people shut the fuck up about Twitter. All you gotta do is not use it, it's not eating your fucking babies

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I'm just worried this marks then end of the glory days of free speech and the internet and the world will never be the same again.

Musk got a lot to answer for but I also respect him in a lot of ways.

Free speech is an ideal I would die for and I hate seeing it disappearing.

(Also pre preempting any American acktually reply. Let's me make myself clear. I do not give a shit in anyway what your government has to say on free speech in this context. Free speech exists as a concept out there in the world it wasn't invented and isolated to some sheet of paper some "Gods" wrote down 100 years ago, they don't control what I think)

Free speech is worth it and I believe Elon feels that way as well. He's the only billionaire who seems to have principles.