"Hey Alex, remember that time you beat up that guy in high school, and gave him brain damage, then his friends beat the absolute dogshit out of you, so bad your daddy moved the whole family to another town so those guys wouldn't kill you? We remember."
Oh shit it's real. I can't tell if his brain is finally folding under the stress of the legal judgements or if he's just trying a "any press is good press" approach.