Gone in less than a month, yet not discounted to 1¢. They could do it, just don't care.

I see what you're saying, it is a lot of memberships taken out of the game, but I would argue no one running a bot farm is paying for membership with Earthly currency. They wouldn't want to tie legitimate credit information to any of those accounts, and so they obtain membership through bonds purchased with in game gold.

It's in part what has driven the cost of bonds from 5 million gold to 15 million. As a result, I'm of the opinion that bots aren't a revenue source for Jagex.

Honestly for an MMO it's still a good price. MMOs in particular people sink a tonne of hours into, so it's pennies per hour which (like gaming in general) is a pretty good rate for entertainment. That doesn't mean huge mark ups like these are anything but infuriating.

I've said it before and I'll say it again, Runescape should have tiered membership for multiple characters. For example, one character for $10, three for $20, ten for $50, etc. This would make it easier on player's wallets, and frankly it would encourage people to play the other game modes.

Having said that, I think the larger problem is that the people that develop the game get peanuts for pay. Most of them are fans of the game and just want to work on it, but doing so shouldn't trap them to a low income. It's not a good sign when developers can leave the company and earn a higher salary streaming Runescape content.

What can you expect when the company is owned by an investment group.

In terms of revenue per employee, Valve is extremely well set to weather almost any storm. Beyond Microsoft or Google. Nintendo's probably also stable, given they own the most valuable IP created.

Gabe Newell is probably trustworthy - as much as a man of his wealth can be anyway. The problem I think Valve could face one day is a rogue board of directors taking the company public after he dies.

Steam does suffer from the 'purchase a revocable license' issue, which is always concerning, but the larger issue might be their stance on license revocation on death. For now, passing your login information to next of kin is the workaround, but I wonder if there will come a day where they send emails saying an account has been terminated and licenses voided as the date of birth on record exceeds the average lifespan of a citizen in your nation.

I'll never know the answer to that, but if capitalism has taught me anything, it's to distrust corporations making decisions. Maybe Valve could become an employee cooperative of some variety. That would alleviate my concerns.

I do agree with you on corporate longevity in general, however I disagree when it comes specifically to Valve.

Unlike most companies that bring in billions in revenue, Valve is part of a comparatively small group of privately held companies. They don't have shareholders to appease, and they don't have a stock price to juice forever upward. I feel this factor alone puts them ahead of the herd, so to speak.

More than just being a non combatant in the stock market though, with so few employees compared to anyone else is a surefire way to weather even the longest storm in my opinion.

Microsoft themselves estimated a few years ago Valve's revenue to be 6.5 billion, which works out to 20 million per employee. Microsoft's gaming division brought in 16 billion in the same year, which is less than 1 million per employee. Even assuming Microsoft's profit per employee is a higher fraction of the revenue per employee compared to Valve, there's no chance its 20x higher.

Microsoft, Google, Apple, Exxon Mobil, whichever, I can absolutely see a future (that maybe I'll live to) where any of the humongous corporations die from providing worse products or service over time, or being knocked aside from the competition. In my view, primarily for the reasons I've written, I don't believe that will be Valve.

The main counterpoint I've been able to think up as I wrote this is whatever might happen when Gabe Newell dies. There's no doubt contingencies for this, and he's probably hand picked a few names he believes would carry on with his ideals. Though unless they've enacted quite iron clad bylaws or policies to prevent certain operational changes, the next leader of Valve could conceivably destroy the company as we know it. Barring anything serious I will outlive Newell, and so in this way, I can see Valve ceasing to exist in my lifetime.

I get your point, but a behemoth like Valve is so unlikely to be closing their doors in our lifetimes it's hardly worth discussing.

The real point here is that after spending thousands or tens of thousands on Steam, our next of kin or beneficiary will not get them once our lifetime ends because Steam doesn't sell games. They provide a license to access content.

Steam still suffers from the 'illusion of ownership' issue, and places that offer DRM free copies of titles are superior in this way. However it's plain for all to see that not many people care about this point. All the masses want is to play their games.

In that regard, Steam is king.

Any thoughts to Phase 2? He did ToB with Swampletics, maybe time for ToA with Lowlife109? Quest cape, collection logging, all pets?

This series has been nailbiting, I can't imagine the relief he'd have felt seeing Jad at zero hp.

I feel like this is how any MMO must be for the top players. Once you've learned game mechanics to the point that every aspect of the game turns into an efficiency simulator, it's easy to get frustrated at details of the game that few notice.

Add micro transactions to the mix and there's an awful concentration of the sunk cost fallacy. Good on him for being able to pull the brakes.

Ah thanks for pointing that out, I've fixed it now.

Not just that but it seems they worked essentially since their departure from Runescape to develop an engine and a custom language all leading up to this MMO. An impressive undertaking to be sure. Can't wait to see how it pays off.

It will be nice to have all the players on the same level to start off. I suppose that was the appeal of the Fresh Start worlds. With a fresh economy and the lack of game knowledge amongst the player base, I'm sure it'll be a great time.