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What do you think might "break" the network effect of a platform?

For those unfamiliar with the network effect, I'm referring roughly to this (from Wikipedia):

Network effects are typically positive feedback systems, resulting in users deriving more and more value from a product as more users join the same network.

10 comments
  • You could probably look at Facebook for a case study in this.

    • Take away the ability to choose the sorting method for your feed
    • Basically never show you content from people that you follow and instead flood the feed with suggestions that go into adverts that go into more suggestions that go into more adverts
    • When it does finally show you something that you've chosen to follow using your own brain, ask "aRe yOU inTeReSteD in ThiS cOnTEnt?"
    • Make sure that every redesign is to the benefit of advertisers and not users

    Facebook is still pretty widely used in my country. But even the people that use it say that it's gone to shit and complain about never actually seeing their friends' content anymore. But they still use it because there's nothing to replace it with yet. Not everyone enjoys forum style or microblogging style, so it is what it is. Keeping an eye on Friendica currently to start suggesting to people but in its current state, I'd say it's still not shiny and polished enough yet to get non tech enthusiasts to switch over.

10 comments