Why ‘Deadpool & Wolverine’ Is the Year’s Most Depressing Success Story
Why ‘Deadpool & Wolverine’ Is the Year’s Most Depressing Success Story

For all its self-deprecating quippery, 'Deadpool & Wolverine' represents corporate brand synergy at its most ruthlessly savvy and soulless.

For all its self-deprecating quippery, the crossover superhero smash represents corporate brand synergy at its most ruthless