TIL the first Star Wars movie (A New Hope) was actually made after a book adaptation, which means Star Wars hype is technically literary-based in nature
Star Wars: A New Hope, formerly titled Star Wars: From the Adventures of Luke Skywalker, is a Legends novel ghostwritten by Alan Dean Foster and credited to George Lucas. It adapts the film of the same name, and it was based on the screenplay by Lucas. The novelization was first published on Novembe...
The title is very specific, and doesn't claim the movie is based on the novel despite that clearly being what they're trying to really claim.
The order was screenplay > book > movie, but the writing was screenplay > book and screenplay > movie. The book and movie aren't actually related, other than the underlying screenplay they both use. The Fandom wiki page linked literally says:
It adapts the film of the same name, and it was based on the screenplay by Lucas.
"which means Star Wars hype is technically literary-based in nature"
With this logic, all movies are literary-based since all movies are created from screenplays.
I wasn't trying to claim the movie was based on a book (not sure where that's coming from), just that the book's status as coming before the movie in terms of release has the weird effect of implying the hype train could've begun with a book and that one could argue Star Wars is technically a book series first, even if it's a movie tradition first.
Like imagine back then any Lord-of-the-Rings-type discussions that could've played out, a la "did you see this movie, it's awesome" followed by "yeah, but did you read the book?"
True, I just find it fascinating the movies have this large orbit of devotion, and then you have this book that could've put everyone on the hype train a few months early.
I'm sure there are some people that saw the book first. The back cover literally said it was being made into a motion picture, so clearly the publication was meant to at least partially hype the movie.
George Lucas had a true stroke of brilliance to embrace the merchandise aspects of what Star Wars could make. The thought of merchandising movies wasn't really a thing at the time, and it's one of the main reasons he made so much money from Star Wars, he wanted the "worthless" merchandising rights that the studios were willing to give up easily. A ghostwritten novel listing him as the writer based on his screenplay releasing a year ahead of the movie could have been the very first thing he did with that merchandising right.
George Lucas wrote the screenplay. He shared the screenplay with a ghost writer, Alan Dean Foster, who wrote a novelization of the screenplay. In parallel to the book being written, Lucas made the film. The book was published before the movie was released.
It's really an interesting part of the Star Wars history, because Lucas made changes and rewrites during the filmmaking process, and Foster took some minor liberties while adapting the original screenplay. Foster also published his own sequel to A New Hope which had nothing to do with The Empire Strikes Back.
I don't know what this title is supposed to be about, but it seems like they are trying to say that the movies are all based on a book, which isn't true. Lucas did not consult with Foster about changes to the movie, and filming was mostly complete by the time the book was published.
That used to be really common. Movie novelizations would come out before the movie, along with soundtracks, etc. It was part of the promotional campaign.
Once again here to say I'm not saying the movie is based on the book. I, like you, just thought it was fascinating it turned out this way, and that we could wonder if the book is technically considered the beginning of Star Wars mania.
The book actually features a backstory pretty close to the Prequels with Senator Palpatine using the "massive organs of commerce" to gain power and become president of the Republic.
The biggest difference is that by the time of the book, he's pretty much a puppet to people like Tarkin.
I brought this up the other day and was schooled by the fact George Lucas only started making this claim after the second movie came out, and that this is actually BS. Like the same way Louis CK says that Dennis Leary stole his idea for the song "I'm an Asshole."