Reverse Sponsorship
Reverse Sponsorship
Reverse Sponsorship
"And I'll happily edit out this summary of my horrible experience with Factor Meals for $1,050 per video!"
Comedian Frankie Boyle has a funny bit about blackmail sponsorships where you threaten to say negative shit about a company if they don't pay you. Like, you're watching Law & Order and suddenly it's
"Caught another pedo Sarg."
"Oh? What was he doing when you caught him?"
faces camera
"Eatin Walker's Crisps®" .
LMAOOOO
Literally the most boring crisp as well. So he's got a point.
"This video is in spite of..."
I will say this about regular sponsorship - and if you're a company bribing Youtubers to shill your shit, take heed:
Whenever a Youtuber interrupts their content to sell me garbage I don't want (and SponsorBlock doesn't catch it), I take note of the company and it goes in the very long shit-list of companies I try to avoid patronizing.
The more Youtubers that company bribes, the higher it rises in my shit-list.
The more the Youtuber tries to seamlessly weave the plug into their narrative, to sneakily make me watch it by not realizing they've switched to the plug, the higher the company they shill for rises in my shit-list - and this one annoys me no end, so the companies that pay Youtubers to make clever seamless transitions to the plugs go very quickly to the top. If you're going to waste my time with your fucking shill job, at least be honest about it.
When a company is on my shit-list, I will go the extra mile and then some to never buy anything from it, even if it sells the best and only product I really want. Fortunately, they rarely do: it's always shit.
Examples of companies at the very top of my shit-list:
NordVPN (or any VPN supplier I hear about on Youtube really)
BetterHelp
Brilliant
...
They can all fuck right off.
I do make an exception for those Youtubers who shill for quality content platforms that are alternatives to Youtube, for documentary and science videos and such, like Curiosity Stream. Not because I like the shilling, but because they advertise a service that competes with Google and that always gets my vote.
Sponsorblock doesn't catch sponsored segments, viewers do that. Do your part, add the timestamps when you see a sponsor.
Some youtubers make in depth documentaries, then ruin it replacing the conclusion with a sponsor segment. This airport has a website and now so can you with our sponsor!
Sponsorblock doesn't catch sponsored segments, viewers do that.
I'm aware of that. It was just a turn of phrase.
SuperRaeDizzle once did a video about Amazon's scummy practices (I think it was a about the way they take third party bestsellers, find the suppliers and then source their own knockoff version from the exact same supplier). And then she immediately plugs her amazon affiliate links and I think promoted their basics art products. Like, come on.
There was a YouTuber I used to respect and looked up to when I was a teenager and I hadn't checked his channel for years. Last year I looked at one of his videos after the US election and he was using the fact that it's a dangerous time for queer people as his segue into shilling for BetterHelp. Not a chance any YouTuber is unaware of the issues with it by now, anyone who shills it knows damn well how dangerous that platform is, and I don't think my opinion of someone has dropped as quickly as that. It's bad enough to shill that awful company but to exploit your young queer audience's fears post-election and people's mental health issues and act like they're doing them a favour? Absolutely fuck that.
An exception to this I make is when the product or company is relevant to the youtuber's area of focus. Youtube channel Stumpy Nubs (Real name not important), woodworker, often seeks sponsorships from small mom & pop tool businesses. That I find acceptable.
Yeah you're right. I forgot about those. That's cool.
But there aren't many Youtubers who do that.
My personal issue with brilliant is that Khan Academy is so much better and has existed for years longer. You never see any adverts for them.
My personal issue with Brilliant is that I never want to hear about Brilliant, but somehow they regularly force me to.
Way to shill for curiosity stream. Also people aren’t going to stream out of the kindness of their hearts, they have to make money to survive. If we want people to do things out of the kindness of their hearts, society has to provide for their needs somehow.
So you think I'm a Curiosity Stream shill and my comment is an elaborate way to plug their name here do you? 🙂
I dump on NordVPN because I think they're shite and I praise Curiosity Stream because I think they're not. It goes both ways: not everything positive is suspicious - although I understand where your cynicism is coming from, in this age of falseness, con artistry, psyops and manufacturing of consent on a grand scale.
If I had a popular YouTube channel, I’d definitely do this for Magic Spoon after it made everyone in my house violently sick.
I'm sorry, "high protein cereal"? I'm just imagining a cooked hamburger patty, shredded and drenched with milk. What in the absolute fuck?
There are high-protein foods that aren't meat. Chickpeas and other legumes, for one.
It's probably got whey added
It's actually mostly made out of milk. It's... edible.
What do these things do anyway? So far I've just been specifically avoiding stuff labeled high protein. I don't know what it should do, but it's probably the marketing before tuning into "low protein" just like high carb craze being followed by low carb.
Ugh Magic Spoon. Where they magically spin up milk proteins into sweet tasting cereal.
The real magic is trying to eat it really fast and not chew too much so that the whey globules don't get stuck into your teeth like milk tack throwing off your next meal.
Did you measure servings? A big Forgetting Sarah Marshall bowl is gonna wreck your GI.
I eat 1-2 servings at most and weigh them and I’ve never had a problem. It is nice to have something relatively healthy that mimics sweet cereal once in a while.
"This video was sabotaged by FedEx. This product I'm reviewing was ordered twice. The first time, it was damaged by the delivery driver."
People remember names more than opinions. It wouldn't surprise me if this was still a net gain for the company.
Benn Jordan did that at the end of his Flock Safety video, shit-talking some companies that keep bugging him for sponsorships
There's plenty of 20-60 minute long anti-ads for Nestle.
Not enough tho
Nor as effective as they should be
This video is sponsored by Weyerhauser! We're destroying pretty much every ecosystem in the world, and gobble up public land like it's required to survive!
Also we'll buy all of the land around public land and illegally close off access to said public land!
But mostly the destruction of the environment! Fuck you! We're going to clear cut everything as fas as possible. You don't want to support us? Fuck you! Now we're going to close a mill that's going to devastate a small logging town! You do support us? Fuck you! We'll harvest trees so small the mills we have can't process them, and we'll close those mills too! Either way we're going to blame the owls for not being able to raze nature to dust for a quick buck!
Weyerhauser! Fuck you! We own your country!
This land use infographic has two seperate areas, one for all corporate timberland and a second just for Weyerhouser.
very interesting. got a source?
Anybody else feel like the root cause of a lot of our problems is failure to enforce anti-trust law?
(That and bad Euclidean zoning, but just this once that isn't the part I'm focusing on.)
Road Guy Rob on YouTube does parody sponsorship bits, making fun of things like VPN ads sometimes, when thanking his viewers for supporting him.
"And now I would like to take a few minutes to give a big fuck you to AT&T at the Auburn outlet mall for stealing $685 from me"
That could work on PeerTube (like a nice fad).
That's kinda what behind the bastards does. There are definitely better ad breaks than this, but they do this type of thing a lot.
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https://youtu.be/eTlAYCGAHpc?t=3672
One of the things I absolutely hate is how every YT sponsor is thanked for "making this video possible".
It is perfectly possible to make a well produced video without sponsors or merch, even if you work full time you can do it on the weekends, it will take far longer, sure, but the video would not be impossible to make just because you don't have sponsors.
Sure it is a technicality, but an important one.
If you can't earn money, you might make a few videos but it's unlikely that you can run a successful channel. Not to mention upfront investment needed for some types of content - travel and product reviews come to mind.
"making it possible" is a correct phrasing.
I get what you mean, I guess what I actually want to see is a change from "made this video possible" to "helped make this video possible"
I don't like the idea that we give sponsors full credit for making a specific video possible.
Eh, I am nitpicking, it just annoys me.
The youtuber popular Papameat did this with Swig when he was reviewing and making fun of the show secrets lives of Mormon house wives.
Every 5 minutes was a sponsored swig break, where he would talk about how shit their soda is and how dumb it is to shop there.
Benn Jordan did exactly this in his recent video on AI police cameras (at the 31:00 mark)
And now a message from the national apple institute: FUCK PEARS!
If I ever get into making youtube videos one thing I'd want to do the moment I get contacted by some stupid company like factor is make my own little ad where I put a little ipecac on the food and repeat the companies name while I vomit up everything from that week, see if that would get them to leave me alone
Oof, Opera, really?
I believe that's what Louis Rossmann does on a regular basis on his channel.
"Hey everybody, hope you're having a lovely day, because I am about to ruin it! Welcome to today's episode of how you're getting fucked. I am your host Louis Rossmann and today..."
And he says all that in like 2 seconds
How is he ruining anyones day but the people at the companies in question? I'm not gonna get offended, mad or sad that a company whose product(s) I use gets laid out as being shit. Disappointed, maybe, but only if the company used to be good and I knew that before giving them money. I just go "ah, I'm glad I know this now so I can stop supporting them, thanks again Mr. Rossmann!"
Hah I was about to comment how that is basically the entire point of his channel now.
Yeah him or Gamers Nexus.
Yes, but he does it for free. Missed opportunity, he should charge the competitors.
and he does a fantastic job of it